Scrapbooking is a pastime that is becoming a huge deal in the United States. Industry insiders estimate that about four percent of women are involved in this hobby. This does not account for the men who also (secretly) enjoy the combination of journaling, ticket collecting and creative postcard displays in assorted albums. With genealogy now also taking off as a national hobby, this industry is going to continue growing and is certain to increase the demand of scrapbooking materials.
The Great American Scrapbook Convention is therefore a long-awaited event. Scheduled from June 18 to 20 at the Arlington Convention Center, the expo promises to offer a huge shopping venue via the Vendor Faire, expert lessons in cropping and similar details as well as starter lessons for those new to the hobby. If you are a business associated with scrapbooking, now is the time to order the types of trade show displays Arlington, TX, companies need to stand out at such a colorful and fun event.
Trade Show Graphics & Displays that Get Noticed!
At Cowtown Graphics & Signs, we understand that getting ready for this occasion calls for plenty of attention to details. We have put together the must-have booth components that help you to stand out from the crowd and market your products and services with success.
Do you specialize in micro-tip scissors, adhesives or archival journaling pens? The more specific your banner is with respect to your most popular product, the more likely you are to attract attendees ready to buy.
We recommend the modern collapsible backdrop with the customizable polyester material zipped up around it. Choose your design with care to highlight your popular item against the backdrop of the other products you offer as well. For example, we easily incorporate images of acrylic blocks and corner rounders into the display that highlights your paper piercer and mat.
This throw should show off your company’s name and logo in the colors you have chosen on your website to represent you. This generates name recognition as well as brand awareness and makes it easier for show attendees to recognize you after the show when visiting your Internet presence.
Granted, scrapbooking is largely considered a hands-on activity, yet did you know that digital scrapbooking is quickly gaining popularity? This is the time to show that your business easily makes the leap from hole punches and X-acto knives to scanners and desktop publishing options. With the help of iPads, you introduce attendees to all that your business can do for them.
These are a must-have when competing in the Vendor Faire setup of the event. Help shoppers to find you. Include an image of what they may buy. For example, in addition to your company’s name and logo, show off some embellishments that you sell as well.
While we are talking about trade show graphics, Arlington, TX’s Great American Scrapbook Convention visitors will also include novices who have no clue about lignin-free paper or die-cutting machines. We highly recommend that you set up a “how to get started” video demonstration that you continuously show on your TV screen, which should be built into your booth display. Call us today for more information on this – and other – trade show setups.