The monument sign is quickly catching on as one of the most important markers a property management company can commission for the venues it oversees. In general, this signage solution fulfills three distinct functions.
- Wayfinding assistance.
- Marketing a location.
- Information distribution.
What Venues Benefit the Most from These Products?
You see monument signs for property managers in DFW at a broad range of locations. The professionals know that this technology is ideal for apartment buildings, condominium complexes, strip malls, office buildings as well as manufacturing plants. In short, this signage solution is quickly becoming a marketing staple that you cannot afford to ignore.
Useful for Wayfinding Assistance
Whether you manage a dentist’s office, church or apartment building, the monument sign signals to motorists where the venue is located. This allows drivers to adjust their speeds, change lanes as needed and safely enter the parking lot associated with the location. When this signage is missing, it is possible for drivers to completely miss the location. In the case of retailers, this is a serious problem. A driver who has missed the entrance to a parking lot is not as likely to turn around and add extra driving time to visit this location. Instead, this consumer might just keep on driving to a competitor’s venue with better signage.
Marketing, Branding and Advertising
The makeup of the sign is ideal for the display of your marketing and branding messages. Advertise products and services with the look of the monument. Working with an expert signage maker ensures your success in this setting.
- Appearance. Go for the brick and mortar look or opt for a preformed foam setup. Both are sturdy. The latter is available in a broad range of contemporary designs that are ideal for targeting a younger demographic. The former appeals to a traditionally minded clientele.
- Colors. Use company colors to brand a business. This can include the color of the monument, lettering or even the surrounding landscaping.
- Advertising tools. Channel letters, box cabinets and changeable reader boards are some of the high-tech solutions for displaying a company’s information. This also works well for a strip mall, shopping center or office park. Lit signage always attracts more attention.
Inform Consumers with a Monument Sign
Property managers in charge of apartment buildings like to include a phone number to the management office. Even when there are no vacancies, it is of great value to build a list of interested prospective tenants. By incorporating this information in the monument’s setup, consumers take notice and action. In other cases, the information that needs to be displayed involves the types of businesses that a strip mall or office building houses. For a medical office building that has tenants who specialize in dental health, it would make sense to post this on the monument.
The Right Monument Signs for Property Managers in DFW
Contact the professionals at Cowtown Graphics & Signs for more information on the design and manufacture of the monument sign that is right for your Dallas/Fort Worth property. We work with your team on creating a look that appeals to your targeted consumer demographic. Call us today to get started.